Attending a live event can be one of the most important things you do for your business. I’m not going to cover whether or not the information you receive at the event is great information or not.
What I would like to cover is the power of the interaction with others at your meeting, convention or even training session, and how you take advantage of the real power of live events.
We will assume that you are going to get good information from the speakers and presenters.You can, however gain far more from the live event than just the information being presented to you on stage.
When you attend a live event, the way to really gain knowledge is to spend time during the breaks, at the lunch sessions, and after the meeting talking with others in the lounge and at dinner. This is when you learn from others such as yourself who are attending the event and you should then build a personal relationship with them. Talking face to face builds trust and a relationship with others. People will tell you things that are working in their business or that are not working in their business, that they won’t put on their website or blog. You can share ideas and make plans that you could never do in an email.
You have a chance to develop a relationship with others that will last far beyond the weekend of the live event. These events are a great chance to find out what others in the audience are having success with. This is your time to develop new friends and find out about your industry from another perspective. Don’t spend your breaks with the same people that came with you. Introduce yourself to others in the room and get to know them. You may find out that the relationships you develop are worth far more than the knowledge you gained at the conference. If you are going to spend the time and money going to a live event, shouldn’t you make the most of every minute.
Too many people that build online forget that business is also about building relationships. The relationship you build with some of those you meet will far outlast the company you are with, or information you learn at the conference. You have an opportunity to build a strong bond when you are meeting in person, that you can’t build over a computer. A large number of internet marketers will tell you that it was at dinner or in the lounge that they developed the most important partnership of their career.
Do not pass up the opportunity to attend any live event in your industry with the purpose of gaining as much knowledge from the speakers and to use every minute of the weekend meeting and learning from others around you.
2 Comments on Do Not Miss Live Events
2 Comments
Hi steve, such a nice post. thanks for sharing this. Live events should be a goal for any entrepreneur. True that its not just all about information overload but the interaction among other businessmen. More information could be learned with small talks once you have built rapport with other people..
Jon Alfredsson´s last blog ..5 Reasons Why You Need An Accountability Partner
Hi steve, I so agree with this post. Live events can absolutely help you with your business. Most especially the interaction with the other entrepreneurs. Thanks for sharing this amazing post steve. More Power =)
Jon Alfredsson´s last blog ..Blogging For Beginners – Initial Tips On How To Blog
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